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Better protect the capacity you have already managed to book.

Peakative designs processes to increase the share of bookings that end in a real visit and to make it easier to recover capacity when plans change.

The problem

A full schedule does not always mean capacity used.

After securing the booking there can still be late cancellations, absences or changes that leave slots hard to recover.

  1. BookingCapacity at risk
  2. ConfirmationCapacity at risk
  3. ReminderCapacity at risk
  4. AttendanceCapacity at risk

Diagram of the pre-visit cycle. It does not represent client data.

The pre-visit cycle
  1. Booking
  2. Confirmation
  3. Reminder
  4. Decision
  5. Attendance or rescheduling

Confirming reduces ambiguity. Reminding keeps the appointment present. Making a change easy allows an earlier reaction. Recording the real outcome makes it possible to tell schedule from attendance.

How Peakative approaches it

The loss is quantified before intervening.

First we quantify the loss and look for patterns by time slot, service, location or client. Then we design the pre-visit journey, make cancellation or rescheduling easy where it applies and measure the real outcome of every booking.

  1. Quantify the loss
  2. Look for patterns by time, service, location or client
  3. Design the journey before the visit
  4. Make cancelling or rescheduling easy
  5. Measure the real result of every booking
What it can include

Confirmations, reminders, rescheduling, automations, waiting lists, clearly communicated policies, deposits where they make operational sense and attendance reporting can be part of the system.

Manager of a climbing gym checking the schedule on a tablet while a group trains in the background
  • Confirmations
  • Reminders
  • Rescheduling
  • Automations
  • Waiting lists
  • Policies communicated clearly
  • Deposits
  • Attendance reporting
What we measure

Show rate, no-show rate, cancellations, how far in advance changes happen, reschedules and recovered capacity make it possible to assess the operational impact.

  • Show rate
  • No-show rate
  • Cancellations
  • Notice before the change
  • Reschedules
  • Capacity recovered
When it makes sense
It is the priority

The priority appears when the schedule looks sufficient but a relevant share of the booked capacity ends up unused.

It is not the priority

If the problem is still filling the schedule, the priority is probably at an earlier stage.

Diagnosis

Turn more confirmed bookings into real visits.

The diagnosis makes it possible to estimate whether absences are one of the most significant economic leaks in the journey.